AOSHIMA, Emi (Ms.)
[Division & Section] Trademark & Design Division
Associate
2002 Admission as Patent Attorney (JPAA)
Email： aoshima-tm@yuasa-hara.co.jp
Email： trademark@yuasa-hara.co.jp（Address of Trademark & Design Division）
Practice Areas
Designs Trademarks
Major Areas of Expertise
Trademarks, Designs; Unfair Competition
Membership & Other Qualifications
JPAA
Education & Experience
Academic History
- Sophia University, LL.B.
Professional Experiences & Activities
- 2003
- Member of U-35 Committee of JPAA
- 2004-2005
- Member of Training Institute of JPAA
- 2006-2007
- Member of Trademark Committee of JPAA
- 2008-2009
- Member of Design Committee of JPAA
- 2006-2011
- Member of Seminar Committee of JTA
- 2012-2013
- Member of Trademark Committee of JPAA
- 2013
- Vice-chairperson of Trademark Committee of JPAA
- 2014-2015
- Member, Patent Attorneys Examining Subcommittee, Industrial Property Council, JPO
- 2015-2017
- Member of Central Intellectual Property Research Institute of JPAA
- 2017-2021,2023
- Member of Trademark Committee of JPAA
- 2017
- Member of the Study Group of Trial and Court Decisions by Practitioners, the JPO
- 2018-2020
- Vice-chairperson of the Trademark Committee of the JPAA
- 2018-2021
- Member of the Committee discussing the revision of Goods and Services International Classification, the JPO
Legal Updates
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Japan Trademarks Laws
Revision of the Trademark Examination Manual (effective since April 2, 2018)
AOSHIMA, Emi (Ms.)
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Japan Trademarks Laws
Revision of the Accelerated Examination Guidelines (since February, 2017)
AOSHIMA, Emi (Ms.)
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Japan Trademarks Laws
Revision of the Trademark Act of Japan in 2015 and Change in Trademark Practice (Reduction of Official Fees and Changes in Extension of Time Limit for OA Response) – Effective on April 1, 2016
AOSHIMA, Emi (Ms.)
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Japan Trademarks Others
Decisions for registration of non-traditional trademarks were issued
AOSHIMA, Emi (Ms.)
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Japan Designs、Trademarks Laws
Revision of the Japanese Trademark Act and Design Act in 2014
AOSHIMA, Emi (Ms.)
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Japan Trademarks Cases
Parody Trademark Case
AOSHIMA, Emi (Ms.)
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Japan Trademarks Cases
Court Case Review (Trademarks) – 3D trademark case (Y chair case)
AOSHIMA, Emi (Ms.)
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Japan Trademarks Cases
Court Case Review (Trademarks) – Similarity of Combination Marks (Agatha Naomi Case)
AOSHIMA, Emi (Ms.)
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Japan Trademarks Cases
Court Case Review (Trademarks) – 3D Trademark case (Hiyoko case)
AOSHIMA, Emi (Ms.)
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Japan Trademarks Cases
Court Case Review (Trademarks) – Budweiser case
AOSHIMA, Emi (Ms.)
Publications
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Publications Trademarks Cases
Emi AOSHIMA wrote part of reports of recent JPO Trial & Appeal Cases
AOSHIMA, Emi (Ms.)
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Publications Trademarks Cases
Emi Aoshima wrote part of reports of recent JPO Trial & Appeal Cases
AOSHIMA, Emi (Ms.)
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Publications Trademarks Cases
Emi Aoshima wrote part of reports of recent JPO Trial & Appeal Cases
AOSHIMA, Emi (Ms.)
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Publications Trademarks Cases
Court Case Review (Trademark):“REEBOK ROYAL FLAG case” (2016) Publication carrying this article Patent News No. 14287Publisher Research Institute of Economy, Trade and Industry
AOSHIMA, Emi (Ms.)
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Publications Trademarks Cases
Which coffee do you prefer, American or European? – Court Case Review (Trademark): “EUROPEAN case (Use as a trademark in a cancellation trial based on non-use)” (2015)
AOSHIMA, Emi (Ms.)
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Publications Trademarks Cases
Court Case Review (Trademark):“Meiji case” (2014)
AOSHIMA, Emi (Ms.)
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Publications Trademarks Cases
Court Case Review (Trademark) No. 25 – Meiji Case
AOSHIMA, Emi (Ms.)
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Publications Trademarks Cases
Recent case in relation to secondary meaning (Azuki Bar case)
AOSHIMA, Emi (Ms.)
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Publications Trademarks Cases
Court Case Review (Trademarks) No.3 – Azuki Bar case
AOSHIMA, Emi (Ms.)
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Publications Trademarks Others
Grounds for rejection
AOSHIMA, Emi (Ms.)
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Publications Trademarks Others
Request for accelerating examination
AOSHIMA, Emi (Ms.)
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Publications Trademarks Others
Requirements to obtain a trademark right
AOSHIMA, Emi (Ms.)
Seminars
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lecture
A Seminar for ASEAN Trademark Examiners held at YUASA and HARA
ONISHI, Chihiro、MATSUO, Junichi、AOSHIMA, Emi (Ms.)、TAKATA, Yuichiro、NAKATA, Kazuhiro
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training
Seminar Training Instructor of Intellectual Property Management Skill Test, 2014
AOSHIMA, Emi (Ms.)
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lecture
Seminar Training Instructor of JPAA, 2013
AOSHIMA, Emi (Ms.)
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lecture
Seminar Training Instructor of JPAA, 2012
AOSHIMA, Emi (Ms.)
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lecture
Seminar Training Instructor of JTA, 2010
AOSHIMA, Emi (Ms.)
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lecture
Seminar Training Instructor of JTA, 2009
AOSHIMA, Emi (Ms.)
Telephone
+81(3)3270-6641